engage & educate
This piece was created in collaboration with UC Santa Cruz’s Theater Arts Department. Their goal for the animation was to get prospective students interest and attention in joining theater arts, as well as showcasing the many different avenues one can pursue in the degree.
mix it up
We achieved this by showcasing students of many different backgrounds interacting in as many ways possible throughout the animation.
make it personal
We also showcase site specific locations such as the theaters and buildings so that students could get excited and familiar with the campus.